Occasionally, use what to call attention to an especially important idea?

• A. appear in the middle.
• B. appear at either end.
• C. in bold type.
• D. in a separate paragraph.

Answer: (B)

Placing an especially important idea at the beginning or the end of a sentence or paragraph uses how people naturally process and remember information. When something appears first, it sets the frame and is likely to be noticed; when it appears last, it sticks in memory due to recency. So occasionally calling attention to a key point by placing it at either end makes it stand out without needing extra formatting or tricks. Middle placement tends to blend with surrounding material, making the idea less prominent. Formatting like bold type or starting a new paragraph can help, but positioning the idea at the ends reliably signals its importance across contexts and media.