When writing, you should look for opportunities to

• A. Address the reader
• B. Avoid direct address
• C. Use passive voice
• D. Repeat key points

Answer: (A)

Directly addressing the reader keeps instructions clear and actionable. When you use “you” or give direct steps, the writing feels like a guided path rather than a general statement, telling the reader exactly what to do next and who should do it. This creates engagement and helps the reader stay oriented through procedures, reducing ambiguity about responsibilities. For example, saying “Now you tighten the bolt” makes the action explicit and immediate, whereas a more passive or distant phrase can leave the reader unsure about what to do. Using direct address also tends to promote an active voice, which is easier to follow and more memorable in technical writing. While repeating key points or using passive constructions can have their place in certain contexts, they don’t engage the reader as directly or provide the same clear call to action.